Content strategy – what types of content to publish

A content strategy is key to the success of your content. When generating content, it is important to create something that people can locate, enjoy and find useful.

When considering a content strategy, it is important to as yourself the following:
Null Once you have done this, you’ll need to generate content. It’s beneficial to publish a range of different types of content as part of your content strategy to keep your site visitors engaged.

I have compiled a list of 36 types of content to consider when establishing your content strategy, I hope you find this list useful.

1. Case Studies
2. Ebooks
3. Email Newsletters
4. Illustrations / Cartoons
5. Incident Summaries i.e. events
6. Reviews
7. FAQs
8. Webinar
9. Guides
10. Infographics
11. Interviews
12. Lists
13. Mind Maps
14. Meme
15. Application
16. Game
17. Opinion post
18. White Paper
19. Vlog
20. Video
21. Templates
22. Surveys
23. Slideshares
24. Quotes
25. Quizzes
26. Polls
27. Podcasts
28. Pinboards
29. Photo collage
30. Research
31. Press Releases (PR)
32. Photos
33. Predictions
34. User generated content
35. Company news
36. Timelines

If you don’t have a content strategy in place and would like assistance with creating one, get in touch. Feel free to call me on 07444 070 016 or email getintouch@marketingbymja.co.uk.

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